KnoCommerce

Kno's contributions to the DTC Index get cited widely as a trusted read on consumer spending sentiment.

“@RSteveData @dtcindex @JeremiahPrummer @TaylorHoliday @CommnThreadCo @KnoCommerce Strong sentiment = future demand. We're advising our DTC brands to build 15-20% more buffer stock now to avoid the Q4 freight premium scramble.”— @Ocali94 on X

Survey data is the core value-add, surfacing attribution and customer-journey insight brands act on directly.

“This is other than an ideal start to September: Present Purchasing down, Economic Sentiment down, and more consumers enjoy saving. Thanks to @JeremiahPrummer @KnoCommerce @TaylorHoliday @CommnThreadCo not for the bad metrics, but for the good data. https://t.co/GnMEIEWbqp”— @RSteveData on X

Metrics from Kno inform tactical calls like ad budget timing and inventory buffering.

“From the https://t.co/Kfhqb0Zt2k data, consumer said they enjoyed spending in August at a higher rate than any time this year. This is still below the last 2 years at this time, but we like the improvement. Thanks to @JeremiahPrummer @KnoCommerce @TaylorHoliday @CommnThreadCo https://t.co/LbLeDKa5F8”— @RSteveData on X

Founder and leadership transitions get discussed openly, with strong goodwill toward the team's track record.

“After six years of running @KnoCommerce and a year and a half as CEO of @StampedHQ, my time at both businesses has come to an end. When @piersonkrass brought me in to build KNO in 2020, I couldn't have imagined where the journey would lead. We took a prototype to product-market fit in just 18 months before joining the Tiny ecosystem. Today, KNO has grown into one of the leaders in our space, powering hundreds of millions of question responses each year for brands representing nearly $30B in GMV. Last year, Tiny asked me to take over Stamped alongside KNO. I wanted to answer the question, "Can I be a professional CEO, not just an entrepreneur?" So I said yes. It ended up being the most challenging chapter of my career, and one I'm incredibly proud of. I'm especially thankful for the partnership of @sarah_wissel and @kelsey_burdett, and for the resilience of the entire Stamped team. The work you've done speaks for itself, and I can't wait to see what you’ll accomplish next. I could go on forever (and in some ways I probably will on my podcast 😂), but for now I just want to say thank you. Pierson, thank you for your friendship over the last 12+ years, and for constantly taking chances on me and giving me opportunities. Jordan, @PerssonAC, and @ecomelise, thank you for bringing me into the WeCommerce + Tiny ecosystem and giving me the opportunity to turn a dream into reality. To the KNO OGs: Kevin, Landon, @jaimeviera05, @Bbruhis, @steeze_0, Oswaldo, Louise, @Tina_Donati, @EmmettNaughton, Zach, Vladimir and Seán, thank you for helping build KNO into what it is today. (And Bar & Steven, thanks for covering my lack of salesmanship. 😂) Kelsey, Sarah, Emelie, Marcel, and the entire Stamped team, thank you for making the last year unforgettable. @awilkinson and @_Sparling_, thank you for creating the ecosystem that made these last four years possible. As for me, I don't have any plans just yet. I'm taking the next 5-6 weeks to recharge with my family before figuring out what comes next. To all the other partners, employees, and customers who were part of this journey: thank you. I wouldn't trade it for anything and if I can do anything for you I am here. 🙏”— @JeremiahPrummer on X

Users and even ex-staff call out genuine product value, though some internal gaps existed.

“I like the data that I get to contribute to the DTC Index, but it's way cooler to see the different data brought from @KnoCommerce @Varos_com @stamped_io in the monthly report. This chart in particular fascinates me about the customer journey.”— @RSteveData on X

Framed as one piece of a multi-tool attribution stack alongside MTA and incrementality testing.

“Your brand looks healthy on paper. When’s the last time you did bloodwork? • MTA = Ōura → daily signal → @northbeam • Post-purchase = Garmin → logs work → @KnoCommerce • Incrementality = Bloodwork → true lift → @HausAnalytics Dashboards look good until labs come back.”— @DerekLauermann on X

Praised for treating cancelling customers well and for surfacing repeat-purchase economics.

“I will never understand SaaS companies that treat their customers badly when they ask to cancel. That's such a short game. Business is cyclical. Circumstances and needs change. And sometimes that means cancelling, or asking out of a contract. When that happens, we support our customers in that process at @KnoCommerce and Stamped. And guess what? They COME BACK! 23% of customers who have churned from KNO have later come back. They wouldn't have done so if we made their life difficult in the process. Long game > short game. Mostly venting because I'm stuck in SaaS contracts for stuff we're not even using. 🤣 Instantly takes a good experience and destroys it. Every single one of these companies is on my "never work with again" list, when almost all of them were products I liked and would have used again.”— @JeremiahPrummer on X

Kno shows up in community-building events, reinforcing its standing among DTC brand operators.

“"We're flying 10 brands on a private plane from NYC to Aspen." That’s how @Bbruhis x @KnoCommerce are sending people to DTSki (the un-conference). 35 brands. NDAs signed. Open conversations to be freely had. Love this concept. The setting + merch aren’t bad either 😉 https://t.co/0TsM9lbQQ8”— @ecommcowboy on X